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Our Services
CGPR provides strategic counsel for the following: media relations, community affairs, crisis management, government relations, investor relations, media fam trips, media roundtables, media training, media tours in New York City, mergers and acquisitions, planning and execution of special events, product launches, public relations seminars, sponsorship, and long term planning. We work hand in hand with all marketing departments, as public relations must work in tandem with every marketing element.
Our Expertise
Chris Ann Goddard, president, has over 33 years of domestic and international public relations expertise, having worked in New York, London, France, Washington D.C., and Boston in the public and private sector. She has six years of government relations experience as a registered lobbyist, having worked for the Carter Administration, Mayor Edward I. Koch, the National Association of Counties, and a national environmental organization. Goddard also worked with the London Chamber of Commerce. She has spent time on the agency and corporate side of public relations, specializing in consumer goods, hotels, travel/tourism, outdoor, winter sports, general sports, and business to business. Goddard earned the nationally coveted Silver Anvil award for her travel work with British Airways.
| Client Categories |
Services |
| Consumer Goods |
Regional product launches, launch of UK brand in the U.S., general media relations, special events, tastings, brand awareness.
Experience: Boston Potato Chips, Clausthaler non-alcoholic beer, Dyson (#1 brand of vacuums in the United Kingdom), Fitsense, Single Malt Scotch Whiskey consortium, Radeberger, Snuggle, Starbucks and Wisk
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| Footwear |
Product introductions, ongoing publicity, strategic planning, special events, trade shows, speech writing and corporate sponsorship.
Experience: Converse, Lowell Shoe, Hush Puppies, Merrell Footwear, Patagonia Footwear, Sebago, Rockport (including the launch of their golf shoe) and World Shoe Association
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| Government |
Development and execution of lobbying strategies, preparation of Congressional testimony, day-to-day liaison with Senators, Congressmen and staff.
Experience: The Carter Administration, Great Harbor Yacht Club (Nantucket), The London Chamber of Commerce, The National Association of Counties, The Office of Mayor Edward I Koch, The Office of the Prime Minister of Bermuda
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| Law Enforcement |
Strategic PR counsel.
Experience: 5.11 Tactical Apparel, Inova and Woolrich Elite Series Tactical
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Outdoor/
Wintersport |
Handled worldwide media relations and crisis communications for America’s Cup syndicate, product introduction for worldwide ski company, provided counsel to global ski company in order to leverage 2002 Olympics, strategic planning for sailboat company after buyout, large scale special event for large ski resort in the East, speech writing for CEO’s, sponsorship liaison, internal and external communications for world’s third largest snowboard company, launch of dot.coms, mergers and acquisitions, and variety of events and media relations efforts for the Outdoor Retailer trade show and SIA trade show.
Experience: Adventure Medical Kits, American Skiing Company, Backpacker, Black Dot, Bula, Booth Creek Ski Holdings, Copper Mountain, Cranmore Mountain Resort, Doppelmayr, Duofold, Dynastar, Eureka, Fischer Skis, Frisby Technologies, Head Skis, Helly Hansen, Hydrapak, Inova, Intercast, Jack Wolfskin, Killington Ski Resort, K2, Kelty, Koho, Loon Mountain, Mad River Canoe, Merrell, Merrell Packs and Bags, Moncler, Mount Snow, Moonstone Mountain Equipment, Nextec, Nicorette, 80 ft. racing yacht, Outdoor Industry Association, PACT 95, PACT 2000, Pharmacia & Upjohn, PlanetOutdoors.com, Poma, Ride Sports, Rossignol, Royal Robbins, Sebago, 7EYE, Silva, Ski Area Management, Snowsports Industries America, Smily Hats, Sunfish/Laser, Tender Corporation, Trak, Vibram, Waterville Valley, Whitbread Round the World Sailboat Race, Wild Roses, Winter Park, WomenOutdoors.com, W.L. Gore & Associates, Yacht Club Costa Smeralda and Yubashoes Snowshoes
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| Real Estate |
Strategic planning, media relations, crisis management, special events, hotel opening.
Experience: Centex Destination Properties, First Winthrop Corporation, third largest landlord in the US (early 80's) for residential, business, hotels, and Winter Park Real Estate
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| Tourism |
Handled award-winning publicity campaign for international airline looking to increase U.S. passenger service after ’83 bombing of Libya, opened hotels in Boston, Nantucket and Martha’s Vineyard, handled ongoing PR for first class hotel group, and crisis communications for American airline after terrorist attack, and media relations for Copper and Winter Park resorts.
Experience: Adolphus Hotel, British Airways, Bermuda Tourism, Bulfinch Hotel, Four Seasons hotels, Harbor House in Nantucket, Harbor View in Martha’s Vineyard, Snake River Lodge & Spa in Jackson Hole, Wyoming, White Elephant in Nantucket, TWA, Winthrop Hotels, and the Yacht Club Costa Smeralda in Sardinia.
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